Development, First team
Blue Diamonds in Motion
Jul
17 July 2024 – The Eastern Gauteng-based JVW Football Club, The Blue Diamonds, have forged a powerful partnership with South African supplier Motion, to unveil their professional women’s football bespoke kit.
The brand will celebrate its official launch at JVW’s upcoming Hollywoodbets Super League fixture this weekend. The Blue Diamonds will take on City Lads at the University of Johannesburg’s Soweto Campus on 20 July, at 13:00.
This momentous occasion will mark Motion’s introduction to the South African women’s football market. The Blue Diamonds will feature in their “Bravery Blue” inspired home kit on Saturday.
Commercial spokesperson of Motion, Christie Samuels expressed her deep pride in supporting a team that embodies values of inclusion, diversity, and innovation.
“Innovation is the cornerstone of our business. The opportunity to present Motion to the women’s football market through the creation of the Blue Diamonds’ match kit has been immensely rewarding. This showcases our unwavering commitment to create garments and to ensure quality craftmanship.”
Lauren Duncan, co-founder of the JVW Football Club, agreed to the mutual goal with Motion. To elevate the standards of women’s football from an innovation standpoint. “We have to come up with new and different ideas to garner the support for women’s football in South Africa. We now have a top tier league and are constantly looking for ways to grow the brand”
The partnership with Motion aims to further empower women in sport and serves as a powerful testament to their shared mission.
Blue Diamonds Replica Jersey Sales
The partnership between the Blue Diamonds and Motion will entail the sale of replica jerseys.
The official replica JVW Football Club jersey pre-order will commence on Wednesday, July 31, 2024. They will retail at R599.00 be available to order through the JVW Football Club’s media platforms.
The official Blue Diamonds Match Kit will proudly feature Forwardzone Cares as the First team sleeve sponsor. The JVW Program for Football Development has nurtured a longstanding relationship with the Forwardzone Group. Underscoring on the importance of women’s football and its development by creating sustainable pathways for professional careers, while uplifting individuals and communities.
The sponsorship was inspired by the Forwardzone Cares campaign. #Endlesspossibilities.
The campaign provides opportunities for the girl child and to dismantle barriers in women’s football. Forwardzone Cares is a dedicated entity within the Forwardzone Group, and is committed to empower communities and build a better society through the universal language and love of the game.
